If you needed any more reaffirmation that Electronic Dance Music is booming, all you have to do is take a look at the Ibiza International Summit Report released back in May. Oddly overlooked by many publications, this report goes in depth concerning a flurry of data, whether it be social media or brand sponsorships. What is of more interest to us though is their section dedicated to the growth in digital sales year over year (YoY). In the graph below you can see that Dance music effectively witnessed a growth of 36% in 2012, far outpacing its closest competitor, Country, which stood at 13%.
If this short article garners a lot of interest, we’ll make sure to analyze further into this report and others available to affirm the growth and profitability of the genre.
Source: International Music Summit