This is big. Really big… So big, in fact, that two minutes into it I presumed this to be a joke.
What initially sounds like Waka‘s normal tantrums about marijuana and “trap going techno” is quickly reinterpreted with a gander at this three and a half minute video. “We selling kush not white, boy” is a simple enough line that would appear to lack content, but, provided this visual, unveils a much broader meaning.
Yellow Claw, Diplo, & LNY TNZ came together for this bold music video with Waka Flocka Flame to make a monumental statement about what goes on behind the scenes far too often in the world of electronic music. Watch as this story follows sketchy drug dealers from distribution to all access at a night club and the resultant stark fatality of an average college girl who just went out looking for a good time.
In reality, this is too often the case; and such a big collaboration of names speaking out against the prevalence of drug culture in this controversial scene is a step in the right direction.
Bravely ending the video with the message: “drugs are not worth the risk,” we applaud the contributing artists for their attempts at trying to better educate the EDM obsessed masses.