Would you expect anything less than a strange music video from Dillon Francis? The wacky mastermind released his music video for “Not Butter” and while it starts off tame, the weird factor generally increases as the song goes on. The idea for the music video is made by an agency, who wants a video that’s fun, mainstream, and sells safe sex, but as they provide “feedback” for the video, their suggestions get a little more extreme. Dillon’s cameo is minimal – he’s a dancing figure on a TV as a couple walks through a party – so the focus stays on the other actors as they take selfies, do bong rips, and eventually, let all hell break loose. Rather than describe the final scene of the video (mainly because I can’t actually find the words to describe what goes on) I’ll leave it to your viewing pleasure below:


Photo: Rukes