Virtual music festivals are becoming more and more common as the months pass, thanks to the wild popularity of Marshmello’s concert within Fortnite earlier this year. Other sorts of virtual festivals, whether in Minecraft or plug.dj rooms, certainly came first — but drawing a crowd of over 10 million is undeniable.
With the possible success of a virtual festival now firmly in place, others have begun to follow suit and announce bigger lineups. URL Events just announced Pixel Festival, a virtual festival held within Minecraft, for April 6-7. The lineup includes a Disciple takeover on day 1 with Virtual Riot, Barely Alive, Modestep, and more, as well as sets from Ninja, Medasin, Graves, Bonnie X Clyde, and others. Day 2 features a stellar lineup with What So Not, Flosstradamus, Anna Lunoe, KRANE, STS9, Quix, and more.
Suffice it to say, promotion companies and artists are recognizing the future of entertainment and no one wants to be left behind. Pixel Festival is free to view, though VIP and Artist Passes are available for $5 and $25, respectively. It’s unclear what these tiers afford users, as the website for the festival is currently down.
— URL Events (@URLEvents) March 25, 2019