Steve Aoki has not only made a name for himself as a world renowned, Grammy award-winning DJ, but also as an entrepreneur and business man — and now he’s popping bottles for a leading sparkling wine brand!
Because, you know, nothing gets the rave going like a little bubbly!
Sovereign Brands has made Aoki the face of the Luc Belaire French sparkling wine brand. CEO Brett Berish said of the collaboration: “We will be integrating the Aoki experience with Luc Belaire, both online and in Steve’s performances, to create fun, engaging content for our friends and followers.”
Aoki also shared his excitement about leading as an ambassador: “I’m a long-time fan of Belaire and have already worked with the brand on a series of music videos last year. Since then, I’ve become even more excited about the brand, the team and everything they stand for. When I heard about the opportunity to be a part of it all with Belaire Gold, I had to do it.”
The new, favorable blend of Chardonnay and Pinot Noir grapes will hit shelves soon, as the new campaign launches globally next month!