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Home EDM News

Radio Remains 1st In Overall Music Discovery

by Nick Ward
March 29, 2014
in EDM News
Radio Remains 1st In Overall Music Discovery

Even with the explosion of the internet, and various different online music discovery outlets, statistics show that Americans still prefer the 1920’s method of music discovery; Radio. Edison Research and Triton Digital explain that 35% of Americans still use the radio to stay up to date with new music, and that closest online competitor, Youtube, only pulls 10% of overall music discovery. Word of mouth, at 21%, and Radio, at 35%, are examples at how slowly the country is transitioning into the online era of music discovery. Spotify, Pandora, Youtube, and other online competitors only make up a fraction of the still archaic method of music discovery:

 

 

SOURCE:Consequence Of Sound

Tags: Music DiscoveryOnlineradio
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