Facebook Live has asserted itself as one of the breakout features of 2016, and has changed the way friends can interact, and the feature has even found a place in news, informing the public of current events like the DAPL protests.
Now, Instagram has launched their own Live Stream feature, which will be become available to iOS and Android users across the next few days. The main difference between Facebook Live and Instagram Live Video will be the fleeting nature of Instagram’s new feature. Instagram Live Video will disappear after the stream ends, never to be seen again, but it’s only a matter of time before other applications pop up to solve that problem.
The company is hoping that by making the feeds temporary, users will be more inclined to stay on the app so they don’t miss out on a groundbreaking once-in-a-lifetime video. Users will be able to scroll through relevant “Top Live” videos under the “Explore” tab, but it remains to be seen how the new addition is utilized and how popular it becomes.