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Home EDM News

Ticketmaster Introduces ‘SmartEvent’ Solutions to Help Events Welcome Back Fans

by Matthew Meadow
October 30, 2020
in EDM News, Events
illenium

Illenium at Staples Center, Los Angeles

The events industry has been decimated in the wake of COVID-19. But as particular states begin to open up and others start experimenting with socially distanced, reduced-capacity events, companies are preparing for show to return safely.

Ticketmaster, a subsidiary of Live Nation, is introducing a series of tech tools they’re calling ‘SmartEvent’ solutions in order to help events welcome fans back to the fold. A variety of ‘solutions’ include contactless payment, contact tracing, socially distanced seating, entry rate monitoring, and of particular interest, staggered entry times.

ticketmaster covid

“We know that fans around the world are eager to return to live events and SmartEvent gives event organizers an array of solutions to help make that possible,” said Mark Yovich, President of Ticketmaster. “SmartEvent brings together our advanced technology platform and industry-leading venue and seating insights, putting Ticketmaster in the unique position to facilitate paths back to live.”

Even with all of these tools in place, it will ultimately be up to local and state governments about how to move forward with allowing the return of events, in whatever capacity that might be.

You can read a breakdown on SmartEvent here.

 

Photo via Rukes.com

Tags: COVID-19eventsLive Nationsmarteventtech toolsTicketmaster
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Matthew Meadow

Matthew Meadow

Lover of all bass music. I'm not afraid to speak my mind and put it to paper, and I do it often. I call Los Angeles my home, there's no better place for emerging EDM. Get in touch with me more via email or Twitter.

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